Brooks Running Reports 12% Revenue Growth Through September 2026

Brooks Running reported 12% revenue growth through September 2026, a 13th straight quarterly gain.

The Seattle-based athletic brand issued the figures Thursday, citing international momentum, product categories and a growing global running community as the basis for the milestone. As a private division of Berkshire Hathaway, Brooks does not disclose revenue in dollars. The percentages show direction and pace, but not the absolute sales base, margins or production costs behind the gain.

Brooks described worldwide demand for its performance footwear and apparel as strong.

Where did Brooks generate growth?

• Revenue grew in every reported region through September 2026: the Americas and Asia-Pacific rose 9% each, while Europe, the Middle East and Africa advanced 24%.
• Footwear revenue increased 11% and apparel revenue rose 18% year to date.

That leaves the commercial mix behind the 12% increase unquantified, because Brooks published no order volumes, average selling prices or channel breakdown for the period.

Which lines led the third quarter?

• The Hyperion Elite franchise grew 68% year over year in Q3 2026; Brooks cited demand for its performance racing range.
• Trail grew 44% in Q3, supported by Ghost Trail and the 20th anniversary of the Cascadia franchise.
• Lifestyle delivered triple-digit growth in Q3, led by Adrenaline GTS 10 and the reintroduction of Brooks Vanguard.
• Apparel increased 20% year over year; Dash rose 603% and Momentum Thermal increased 325% in Q3.

Brooks introduced its all-new Ghost Amp in Q3, combining SpringRamp technology with DNA Hype Peba-blend cushioning. Brooks describes the combination as reimagining forefoot energy return, but publishes no test data for the claim. The disclosure does not specify manufacturing costs, factory allocation or launch quantities.

Collaborations with AFEW and Alex Zono reworked signature Brooks styles across heritage and performance silhouettes, and Brooks reported strong demand for both projects. Brooks said the Alex Zono collection sold out in Korea within six hours.

Brooks attributed the apparel gain to adoption of new styles and continued demand for core favorites, alongside versatile performance apparel used across seasons and conditions.

The company did not provide dollar bases, unit volumes or inventory effects for either collection. The 603% and 325% increases therefore do not reveal their contribution to total apparel revenue or the margin and markdown exposure behind the increase.

What did the CEO claim?

As Brooks expands globally, CEO Dan Sheridan said the team keeps “constantly pushing” to rethink “what’s possible” in products, experiences and the ambitions it pursues alongside runners.

“Our results through the first three quarters of 2026 reflect the momentum that comes from that mindset and the incredible work of our teams around the world,” Sheridan said.

The release provides no factory-capacity, certification, manufacturing lead-time or supplier-payment data, leaving those operational questions open.

What does the retail push require?

These results came one month after Brooks said it would open its first store in Boston. The 3,980-square-foot space at 400 Newbury Street is its first concept dedicated to the company’s community-driven growth strategy in local markets.

Brooks also plans to open a Seattle store this winter. The brand already operates a Trailhead shop attached to its Seattle headquarters, but considers Boston its first full retail foray.

Neither retail announcement specifies a precise opening date, capital outlay, staffing plan or inventory commitment. Buyers and suppliers therefore lack the cost and timing data needed to assess who funds the rollout or how quickly the concepts can scale.

Brooks’ next test is whether the Boston and Seattle openings, together with the third-quarter product gains, can sustain reported momentum. The next results will be the first practical checkpoint on whether those gains translate into continued revenue growth.