Skechers Lists Original HQ as 500,000-Sq-Ft Campus Nears Completion

Skechers has put its original headquarters at 228 Manhattan Beach Boulevard up for sale as the footwear brand nears completion of a 500,000-square-foot, five-building corporate campus along Pacific Coast Highway in Manhattan Beach and Hermosa Beach, California.

The listing closes a three-decade chapter. Skechers opened the 28,000-square-foot downtown office in the early 1990s and renovated it extensively in 2018. The three-story building includes a parking garage and could accommodate ground-floor retail space. CBRE is acting as listing agent, according to published reports.

No asking price has been disclosed. Real estate website Movoto estimated the site's value between $83.5 million and $102 million.

Why is Skechers selling now?

The sale follows a staff relocation timed to the new campus. The original downtown location currently serves as an auxiliary office supporting the apparel and kids divisions. Those teams will move to the new facility, which sits directly opposite the existing product building.

The company framed the timing as deliberate.

"With construction of Skechers' newest building nearing completion, the remaining teams at 228 Manhattan Beach Boulevard will relocate to the new facility, situated directly opposite the existing product building — a move that has been in plan for years, timed intentionally to align with the building's completion," Skechers said in a statement.

A spokesperson said the sale "represents the natural next step of Skechers' long-term real estate strategy: consolidating operations, fostering collaboration, and positioning the brand for continued growth from a modern, purpose-built campus."

What does the footprint say about the business?

The real estate consolidation tracks the company's revenue scale. Skechers described itself as a $10 billion-plus brand, the third largest footwear brand in the world and the second largest in the United States.

"As Skechers has evolved over three decades into a $10 billion-plus brand, the third largest in the world and the second largest in the United States, so too has its physical footprint," the company said in its statement.

The move consolidates corporate staff from a 28,000-square-foot building into a 500,000-square-foot campus — an 18-fold increase in designed capacity across five buildings. For a company now operating under private ownership, the consolidation signals a single-site headquarters model rather than distributed operations.

Skechers completed its $9 billion take-private deal with 3G Capital last year.

Does the brand stay in Manhattan Beach?

Yes, and the company stressed the point explicitly. Skechers said it remains rooted in the community where it was founded and where its first store still operates.

"Manhattan Beach is not just where the company was built — it is where Skechers first opened its doors to customers, and where that original store still stands today," the company said. "The brand's commitment to this community is as strong as ever, and its continued and growing presence along the coast is a testament to the pride Skechers takes in calling Manhattan Beach home."

What else is moving at Skechers?

The real estate news sits alongside continued product and retail expansion:

• Performance footwear: Earlier this month, Skechers disclosed its first super shoe, the Aero Elite, designed for racing. The shoe targets distances from 5Ks to marathons, with a design that minimizes weight and maximizes responsiveness, according to the company.
• European retail: In April, Skechers opened its Copenhagen flagship as it grows its European footprint.
• Community programs: The Skechers Foundation, with the Skechers Pier to Pier Friendship Walk and presenting sponsor Nickelodeon, raised a record $3.3 million at its 18th annual event for children with special needs and education. The 3.4-mile walk in Southern California's South Bay has raised $35 million to date for children with special needs, public schools and national college scholarships.

What comes next?

The remaining staff will relocate once construction on the final campus building wraps. The sale of 228 Manhattan Beach Boulevard will test demand for renovated office-retail property in the coastal South Bay market, with Movoto's $83.5 million to $102 million estimate providing the only public benchmark. Expect the company to direct future growth investments — product launches and international flagships among them — from the consolidated campus.