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Nike to Open New Campus in Bengaluru as India Operations Grow

Nike plans a new Bengaluru campus supporting Nike, Jordan and Converse, with India-based employees relocating from FY28 as operations expand.

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Brands & Retail Business
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  1. Nike plans a new campus in Bengaluru to support expanding India operations
  2. Full-time India-based employees will begin moving to the campus from FY28
  3. The facility will support work across Nike, Jordan and Converse; exact location undisclosed

Nike Inc. plans to establish a new campus in Bengaluru, a move that signals the sportswear giant's expanding operations in India and follows its broader effort to deepen its footprint in one of the world's fastest-growing sportswear markets.

The company has not disclosed the exact location of the facility. Full-time Nike employees based in India will begin moving to the new campus from FY28, according to the company. The campus will support work across three of Nike's brands: Nike, Jordan and Converse.

The timeline matters for sourcing and supply-chain professionals tracking Nike's India strategy. An FY28 relocation window means the campus is still in the planning or early development stage, not an operational facility with confirmed capacity. Nike has not released details on the size of the campus, headcount targets, capital investment or construction schedule — data points vendors and partners would need to gauge the commercial substance of the move.

What is confirmed: the intent to build, the Bengaluru location, the FY28 relocation start and the three-brand scope. What remains open: everything that determines the move's cost profile and economic impact on the region.

Bengaluru is India's technology and corporate hub, home to large global capability centers across industries. For Nike, a campus there would consolidate corporate and brand-support functions rather than manufacturing operations. The facility's remit spans the parent brand plus Jordan and Converse, indicating India-based teams will handle work across Nike's full brand portfolio rather than a single business line.

The announcement lands as India takes on greater weight in global sportswear sourcing and consumption. Brands across the sector have expanded India operations in recent years, drawn by a growing consumer base and an established apparel and footwear manufacturing ecosystem. Nike has not tied the campus announcement to specific sourcing, licensing or distribution decisions, so industry watchers should treat it as an operational-expansion signal rather than a confirmed commercial restructuring.

For vendors and factory partners, the practical questions are straightforward. Will a larger India corporate presence translate into bigger sourcing commitments or faster decision-making on regional orders? Nike has not said. The company also has not indicated whether the campus will house supply-chain, technology or merchandising functions specifically, or how many roles it will add versus relocate.

The FY28 start for employee moves suggests a phased transition. Companies typically announce campus relocations of this kind only after securing land or securing approvals, but Nike's decision to withhold the site location leaves those details unverified.

Industry analysts will watch for follow-on announcements: headcount figures, investment size, functional scope and any sourcing or retail-expansion commitments tied to the India buildout. Those disclosures would convert an intention into a measurable commercial move.

For now, Nike has set a marker in Bengaluru with a three-brand campus and an FY28 timeline — a signal of long-term commitment to India that awaits the concrete numbers brands, vendors and supply-chain teams use to plan.

via Apparel Resources (Source)

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Elena Vasquez

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News editor covering business strategy at The Fabric Brief.

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